8 Years agoNews
|First Drive: 2012 Lotus Evora IPS Automatic|
|Call it what you will: blasphemy, a sign of the times, a smart business move. For Lotus, it's simply reality. In markets like North America and Asia, the brand is turning away a large number of customers who say they'd be happy to buy an Evora, if only it had an automatic transmission. That's about to change.|
Arriving in late 2011 as a 2012 model, the self-shifting Lotus Evora IPS will be the first Lotus since the wholly forgettable Excel SA of the late '80s to offer an automatic transmission, and the first American-spec Lotus to offer an auto since the Eclat in the late '70s. It's the first step of a plan to rebuild the Lotus brand and increase its appeal to a broader range of consumers.