3 Years ago News |
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toyota
toyota prius
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mazda | First Drive: 2012 Toyota Prius V |
In Bob Lutz's cigar-smoke-scented new book, "Car Guys vs. Bean Counters," the father of the Chevy Volt declares that the Toyota Prius is a marketing stunt that bled Toyota to the tune of $300 million. However, Lutz continues, that money was very well-spent, as the Prius paid massive dividends in terms of good will from ill-informed consumers ("My Sequoia must get great mileage -- it's a Toyota!") and positive coverage from the elite, liberally biased press. ("Toyota builds the planet saving Prius; General Motors ushers in Armageddon with Hummer H2.") What Maximum Bob fails to mention is that Toyota has sold more than 2 million Prii, more than 1 million alone in the United States (with one third...
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